Matchbook exports

matchbook audience exports include voter data from voter registration records, consumer data, and indigo modeling column description targetsmart voterbase id unique voter id from targetsmart state voter id state supplied voter id, format differs from state to state county voter id county supplied voter id, format differs by county and state first name first name in uppercase with spaces, numbers, and special characters removed accented characters have been replaced with non accented versions middle name middle name in uppercase with spaces, numbers, and special characters removed accented characters have been replaced with non accented versions middle initial middle initial in uppercase last name last name in uppercase with spaces, numbers, and special characters removed accented characters have been replaced with non accented versions name suffix name suffix in uppercase, i e jr, iii date of birth date of birth formatted as date dob comes from voter registration data and commercial data gender voter gender from voter registration data m, f, or null ethnicity ethnicity, self reported on the voterfile where available, otherwise modeled in cases where the model isn't confident, null aapi, black, latino, native american, white party registration party identification, based on voterfile and modeled data registration date voter registration date formatted as date registration address registration address registration city registration city name registration state registration two letter state abbreviation registration zip code registration address zip5 as string mailing address mailing address mailing city mailing city name mailing state mailing two letter state abbreviation mailing zip code mailing address zip5 as string cell phone number cell phone number, 9 digits formatted as string cell phones with low phone confidence scores are excluded from exports landline phone number landline phone number, 9 digits formtted as string landlines with low phone confidence scores are excluded from exports voted \[year] \[stage] voter turnout records for every primary and general election from 2008 to present day 1 if voter actually voted, 0 if voter didn't turnout out to vote, no value indicates the voter was either inelligible to vote or there was no election held in that location in that year party \[year] primary party primary turnout for every primary election from 2008 to present day d if voter voted in a democratic primary, r if voterd voted in a republican primary, no value indicates the voter was either inelligible to vote or there was no primary election held in that location in that year modeled scores full documentation for scores can be found here phone numbers and physical addresses premium fields voter turnout is updated on a state by state basic after elections some states take up to 12 months to release individual level turnout data